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Joined 2 years ago
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Cake day: January 7th, 2024

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  • It hasn’t been able to thus far, same as every other “free” social media site other than Facebook. The problem is the sheer scale of the data that these sites have to main makes their overhead costs insane. To make profit from those ad spaces would require those ads to be too expensive to justify to the companies. It would be like trying to operate the New Orleans Superdome purely on ad space. The rate would be way too high to for companies advertising to ever get a return on their investment. Reddit can run ads to subsidize their costs, but it will never be viable as a primary revenue stream for them.



  • I am looking at it froma purely financial standpoint. The inky thing Reddit really produces is semi-anonymous data that is tied to an email address. The quality of that data is iffy at best, while they have massive expenses just to keep the site operating. They can charge for their API calls, but they will never be able to use that to generate actual profit since no one will ever pay for it at that price point.

    Something like Reddit or twitter are useful if they are owned by powerful individuals or corporations that wish to influence the public. It is worthless as a strictly financial vehicle because it produces no profit and has assets that are not not equal to the cost of maintain them. You would only buy stock in reddit in the hopes that some billionaire thinks they can do a better job running it than Elon Musk did with twitter. Otherwise reddit stock is just a volatile place to park your cash in the hope that you can sell it for more later.

    Which takes me back to my original comment about the kitten stomping factory. It gives value to a select group of people with a specific aim, but it is worthless as an investment vehicle because it owns little, produces nothing, and has massive liabilities. If you want to exert power and influence, it’s useful. If you only care about making money, it’s useless. People who buy and sell stock are mostly only interested in making money.