Well, if Hyundai, Kia, VW, Renault and others can compete on reasonably priced compact cars, Tesla should be able to do so too. They do not only produce in the US after all. If they can’t that would be just an admission that their future is that of a niche highend producer. But for that, they are a bit too cheap on the inside.
Tesla doesn’t want to produce cheap cars. Tesla wants to be a premium brand.
They could spin off a value brand, like the opposite of what Hyundai did with Genesis. And they don’t want to do that, because that means less money. Much more effective to lobby to keep cheap Chinese cars out of the country.
A premium brand that cuts costs at any corner and even proudly proclaims though? Their main selling cars (model 3 and Y) are not premium cars, they are mid range cars and certainly not known for having a premium feel, rather to deliver a very good range for the price and the software stuff.
Well, if Hyundai, Kia, VW, Renault and others can compete on reasonably priced compact cars, Tesla should be able to do so too. They do not only produce in the US after all. If they can’t that would be just an admission that their future is that of a niche highend producer. But for that, they are a bit too cheap on the inside.
Tesla doesn’t want to produce cheap cars. Tesla wants to be a premium brand.
They could spin off a value brand, like the opposite of what Hyundai did with Genesis. And they don’t want to do that, because that means less money. Much more effective to lobby to keep cheap Chinese cars out of the country.
But I wouldn’t buy one if they did…fuck Elon.
A premium brand that cuts costs at any corner and even proudly proclaims though? Their main selling cars (model 3 and Y) are not premium cars, they are mid range cars and certainly not known for having a premium feel, rather to deliver a very good range for the price and the software stuff.